According to the AA, a flat battery was the most common breakdown attended in 2008 with over 535,500 call outs. Ring Automotive asked HJC Design to develop a new range of battery chargers with a distinctive family identity, offering them a clear brand presence in a crowded market place.
For the majority of motorists, opening the bonnet and diagnosing car problems can be a daunting task. To avoid a poor user experience, it was a necessity that the entire range had an uncomplicated approach to battery maintenance.
Family of Products
The new chargers unite striking aesthetics with clear and intuitive features. The styling is bold and individual, reflecting the traits of an innovative, advanced product.